I am not a fan of root beer, nor of ice cream floats. I love ice cream and one particular soda (Coke Zero), but never think to combine them. But there are plenty of passionate consumers of both root beer and ice cream floats, and there's certainly a rich, frothy tradition here. So today's announcement from A&W and Sunkist is for you.
From the press release:
More than 110 years after the ice- cream float was first consumed, A&W and Sunkist Floats are being introduced to recreate all the rich creamy frothiness of a real ice cream float in a bottle. A&W and Sunkist Floats - first-of-their-kind, float-like beverages - deliver a real float experience without all of the fuss.
"For years, beverage makers have tried to crack the code and develop an indulgent drink that tastes like a homemade float," said Andrew Springate, vice president of marketing. "The A&W and Sunkist Floats are indulgent treats like nothing consumers have experienced before; one pour and your taste buds will be amazed - no work, no hassle."
Available in 11.5-ounce, vintage soda-shop-inspired glass bottles with twist-off tops, A&W and Sunkist Floats can be found at major retail, grocery and convenience stores nationwide. Suggested retail price is $1.79 for a single serve bottle and $5.99 for a 4- pack. For more info, go to Floats.com.


Oh, its great!
Posted by: Online poker | February 01, 2009 at 07:07 PM